Chapter 790
The sun rose over Blackwood Industries, painting the corporate towers in golden light. The company's tarnished reputation was slowly being restored. Public perception had shifted favorably once again.
A sharp-eyed netizen noticed Nathan Blackwood had liked a "stunning portrait" of himself. The image, shared by a fan shipping Nathan and Evelyn Sinclair, showed him during a press conference.
Nathan sat in the boardroom, dressed in a charcoal gray suit that accentuated his aristocratic bearing. His hands were clasped together, the Solitaire ring glinting prominently on his left ring finger. The internet exploded.
He'd worn that ring - Evelyn's favorite symbol of independence - on his wedding finger for months. The ring finger closest to the heart. Back then, no one had batted an eye. Nathan hadn't been pretending.
NovelDreams Publishing content.
Nathan seized every opportunity to show the world how deeply he cherished Evelyn. Moments later, everyone watched as his personal account reposted Sterling Enterprises' official promotional content.
With the Blackwood heir personally endorsing it, the ad campaign's impact was seismic. Click rates shattered records within minutes. First improving public opinion, then driving web traffic - Blackwood Industries' strategy appeared self-sacrificing but achieved mutual benefit. Their own product launches went unmentioned.
The corporate image wasn't just salvaged - the public's vitriol faded. Sophia Blackwood became completely dissociated from the company. By afternoon the next day, Blackwood stocks rebounded, rising in tandem with Sterling Enterprises'.
The crisis resolution stunned industry PR experts. How had Blackwood Industries emerged unscathed? It defied belief!
Inside Blackwood Tower, Nathan stood silhouetted against floor-to-ceiling windows, his expression unreadable. The staff had dispersed, leaving only Harrison and Theodore Winslow.
"Public sentiment is controlled, sir," Harrison reported. "The conversation has shifted to Sterling's new products and our company's accountability. Still no response from Sterling Enterprises."
A response from Evelyn would be the perfect conclusion.
Nathan's voice cut like ice. "Expecting forgiveness after causing harm? That's true shamelessness." Given Evelyn's temperament, she'd shown remarkable restraint by not slapping him. Theodore trembled nearby. "Absolutely, Mr. Blackwood!"
Theodore was sweating bullets - this disastrous PR strategy had been his brainchild. The billions in losses? He couldn't repay that in ten lifetimes. Nathan's glacial gaze swept over him. "Get out."
Theodore practically tripped over himself escaping. "Right away, sir!"
Evelyn, the true victim, had relinquished control of the narrative once public outrage turned against Sophia and Blackwood Industries. She left their PR team to clean up the mess.
She knew better than anyone - Blackwood Industries wouldn't collapse so easily. A financial blow would suffice, enough to make them remember this lesson.
If Evelyn wanted to topple the Blackwood empire, vague public opinion wouldn't cut it.